The BlackHeart Booth, designed by Ornamental Conifer
We were fortunate to have Nico Sclater, better known by the online moniker Ornamental Conifer, contribute to our booth design with his signature bright, bold and subversive style. Specifically, lending his talent to update our Rails On Road // Rips Off Road graphic and add our initials full bleed on the backdrop.
Although not the biggest, our booth stood out in a sea of pop up tents and tables – heroing our Allroad Titanium and Aluminum bikes with road and gravel wheel setups.
And don't worry, we're repurposing the wood as shelves in our warehouse after the show :)
The new Allroad AL
Named by Road Bike Action in the Top 11 Best Road and Gravel Bikes at the show, our beautiful, versatile, and simple design resonated with journalists and cycling enthusiasts alike.
Cycling Tips described the Allroad Al as "no-nonsense" and "vanilla in all the right ways" and we couldn't agree more. Keep an eye out for a full review in the future.
Limited edition Chalk colorway
Also announced at Sea Otter, a limited edition Chalk colorway of the Allroad AL with matching fork. With final pricing TBD, the increase will be reflective of the pass-through cost of the fork paint to support our local paint partners.
Allroad Ti x MPH Paint
Thank you to all that attended and we'll see you next year!